The innovation area is the trade place at area30 for interesting products, pioneering trends and innovative services. This is where forward-looking ideas, exciting inventions, digitalisation and new designs meet an economic context.
Exhibitors have the opportunity to make direct contact with industry and trade in a focussed environment.
A unique trade place is established in a stylish ambience. Ideal for product launches, networking and utilising synergies and for successful business.
There will be three sections: the work area, the stage and the inviting bar.
with innovation partner
Work
Unique trade place: Products and services that are trendsetting and forward-looking for the industry are shown here. In a dedicated area, service and innovation companies present their forward-looking, trendy and innovative products to the trade public with optimum visualisation and minimal exhibitor effort.
The area30 is a centre of attraction for product launches, networking and the creation of synergies, all in an ideal location to facilitate successful business.
Stage
Knowledge transfer, networking, talk about trends and innovations in the kitchen industry – this is the focus of the stage in the centre of the innovation area. Talks and presentations will be held here to discuss topics that move the industry.
These set the course for a continuously successful future for the kitchen furniture industry, electrical appliance manufacturers and accessory and software suppliers. Topics include the kitchen of the future, circularity, artificial intelligence, sustainability, design trends and the changing customer approach.
Bar
The inviting bar is the ideal place to network, exchange creative ideas and take a break from everyday trade fair life. Business talks can be held here in a cool atmosphere or you can simply take a break with colleagues.
It's unique. It's innovative. It's attractive.
Meet industry, trade, interior architects, designers, influencers, trade media, networkers and many more at the innovation area – developed by the area30 creators.