Came to stay: Why good after-sales service pays off

The sale is complete – but the customer relationship is far from over. It is precisely when appliances break down or parts need replacing that we see just how robust a kitchen retailer’s service promise really is. This presentation explores why durability, repairability and reliable service are becoming key competitive factors – and how specialist retailers can use these to set themselves apart beyond price, build trust and retain customers in the long term.