AI image generation in the kitchen industry - opportunities, tools and best practices

Artificial intelligence is already changing the creative industry. - From idea to realisation. This presentation provides a compact overview of the status quo of AI, focussing on leading image generation tools such as ChatGPT, MidJourney, DALL-E and Firefly.

In our presentation, we will provide a compact overview of the current state of affairs and show in a practical way how AI image generation can be used in kitchen design, marketing and product development.

Using specific examples from the kitchen world, we will show

• how AI helps with the development of mood boards and room scenes,
• how new decors, materials or front ideas can be visualised,
• how social media visuals and adverts can be created more quickly,
• how trade fair and exhibition concepts can be prepared with AI,
• and how brands can be more efficient, creative and independent as a result.

We also take a critical look at what AI can really do - and where human creativity is still needed.