area30: even bigger in 2017
Strategically important product groups expanded – currently 130 exhibitors and brands
area30 – a specialist trade fair and ordering event for kitchen studios, specialist kitchen traders, associations and large spaces, as well as project engineers and architects – is one of the most important hotspots in the annual trade fair calendar and draws visitors from around the world. Leading industry players with established brands and newcomers with innovative business ideas regularly meet the decision-makers of the European kitchen industry at the trade fair location of Löhne. This year, between 16 and 21 September, thriving specialist and trade fair area30 is growing once again, which says a lot about this sought-after highlight of the ‘Eastern Westphalia autumn kitchen scene’.
More brands on just under one hectare
Even more presentations will take place in 2017 in the halls, which have been expanded to a noticeable degree. More exhibitors and brands than ever will be present in the exhibition space which now measures 9,950 m² (an increase of 17% on the previous years). Bookings are currently running at 130 exhibitors and brands. Including many loyal exhibitors of the area30 – a further unique selling point of this specialist trade fair to which ‘fluctuations’ of exhibitors are basically unknown. A list of illustrious names quickly reveals this: Amica, Bax, Beckermann, Berbel, Bora, Compusoft, Dornbracht, Elica, Garant, Grohe, Gutmann, Küchentreff, Lechner, Naber, Novy, Oranier, Panasonic, Quooker, Refsta, Schock, Sedia, SHD, Silverline, Spekva, Strasser, Systemceram, Vogt and dozens more longstanding exhibitors.
The expansion of the area30 is particularly significant in extending important product groups, for example Küppersbusch (who are returning to the trade fair), and the new additions: Gorenje, Hansgrohe and Rieber, Steel Cucine, Villeroy & Boch and Unito.
A consummate setting for the perfect business atmosphere
The future area30 will thus be perfectly prepared to enable its specialist visitors to have focused discussions and make the best possible business deals. To ensure successful visits, the number of free-of-charge shuttle cars is being increased – more and more people are using the area30 shuttle buses, and there is no simpler or more comfortable way to arrive. The shuttle travels directly from the car park at Albert-Schweitzer-Strasse 13 to the area30 hall entrance.
As always, you can expect the unexpected during the six days of area30 in September 2017: sophisticated product developments, surprising innovations and attractive extras.
The prerequisites for a successful and free-of-charge trade-fair visit in an excellent business atmosphere are better than ever.
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