Press release

Press release

Neue Alno GmbH presents at cube30


Permanent representation directly on area30

The home and trade fairs of the kitchen furniture industry in southern Lower Saxony and Westphalia-Lippe have developed into one of the most important trade fair networks in Europe. In the heart of this region, another centre of excellence and design will open its doors this year: cube30, whose name hints at its geographical connection with the major kitchen order trade fair, area30, in Löhne. After the Austrian company Walden – an exclusive provider of kitchens and bedrooms – Neue Alno GmbH, Pfullendorf, is now moving in as a long-term tenant of this new representative office for high-quality brands.

In East Westphalia, around 220 providers exhibit their new designs for the kitchen planning cycle on approx. 55,000 sqm of exhibition space at over 30 locations. At the event in September, this region will present the upcoming highlights from kitchen studios and specialist shops.

In this network of significant temporary presentations for the kitchen as a style and design object, there is high demand for permanent presence – especially from premium suppliers in the kitchen industry with high-quality product, consultation and service offerings. area30 organiser trendfairs (Munich) is therefore opening a new long-term, first-class and well-positioned annexe ‘cube30’ for the current order season.

cube30 lies across from the area30 exhibition area and primarily serves two purposes: it is another modern showroom complex in a highly frequented location during the autumn kitchen fairs/A30 Küchenmeile and offers new exhibition options for interested companies. Trade visitors enjoy being able to park in one location during the trade fair and visit two exhibition centres. A footpath from area30 to cube30 will be completed by the start of the fair. In addition, it offers exhibiting companies the opportunity to hold events, seminars or training sessions throughout the year in premises created for this purpose.

Walden GmbH from Pram in Upper Austria – known to discerning customers as a supplier of kitchens made from natural materials – was the first to recognise the opportunities and moved into parts of cube30 at the beginning of the year. Now, the second tenant is Neue Alno GmbH from Pfullendorf in Baden. Andreas Sandmann, Managing Director of Neue Alno GmbH commented, “We are looking forward to working together. Our long-term commitment is a clear statement for the return of the ALNO brand to the market.”

Both brands are looking forward to an inspiring collaboration in the perfectly equipped annexe, which is approximately 730 sqm large. The finishing works are continuing according to the tenants’ wishes in order to make sure that on 15th September – the start of this year’s area30 and the entire A30 Küchenmeile – cube30 can open its doors for the first time to a large international professional audience.

Berthold Müller, Head of Product Development and Marketing Quality at Neue Alno, is already excited: "cube30 is an important place for us to present our products in an exposed location in East Westphalia. We will use this presence year-round as an exhibition space, as a centre for training and new product previews, and as an office."


Link to download the press release and photos

For questions, please contact

Press Contact
Michael Rambach
Tel: +49 171 7701014


trendfairs GmbH organises demanding industry events. The premium trade fair “küchenwohntrends” in Munich (Germany), the national trade fair “küchenwohntrends” in Salzburg (Austria) and “area30” in East Westphalia (Germany), the order trade fair for the kitchen industry in Europe.

The organiser can be reached at: trendfairs GmbH - Stefan-George-Ring 29 - 81929 Munich - Tel. +49 89 3 09 040 190 Fax +49 89 3 09 040 193 - -